It’s the year 2010 and Social Media Marketing is Coming of Age. Just a mere 10 years ago the term social media did not even exist I don’t think. The big thing back then was Y2k and how the world was going to shut down because computers were not prepared for the change to a new millennium. Heck a majority of people were still stuck on dial up internet access…remember how long it took to download a simple picture?
Today we have Facebook, MySpace, Plaxo, LinkedIn, Twitter and technology has come a long long way in such a short time. With this awesome technology comes the awesome opportunity of connecting with people on both a social and business level. There are businesses today currently using free social media marketing to update their customers instantly .
They can even ask their customer base to spread the message with ease just by mentioning “Re-tweet this message.” This creates even more exposure to people who will potentially become their customer.
Business analysts have proclaimed 2010 that social media marketing predicted to cross chasm this year. Getting in on this media explosion now are the big corporations who are expanding or redistributing their budgets to build a social media marketing plan, (according to Marketing Sherpa, a research firm that specializes in analyzing and tracking marketing efforts.) Large businesses are discovering to effectively use social media for marketing and customer communications.
The benefits of Social Media Marketing are it builds:
- awareness
- relationships
- trust
which in the end will lead to more sales and profits.
Both profit and nonprofit organizations are jumping on the instant update phenomena now sweeping the globe.
The following research shows how Social Media Marketing is increasing in popularity
- 66 percent of Internet users are using social networks (and not just for email purposes)
- Facebook experienced explosive growth or more than 300 million users in 2009.
- Twitter increased in size by a whopping 1,382 percent in February 2009 alone.
- These sites are where the traffic is and major corporations are planning on being in front of this traffic
Social Media Marketing allows for more specific targeting of specific niches within a companies overall marketing campaign.
There are companies already deciding to use Social Media to target customers with specific messages rather then traditional methods. Methods that had them paying enormous sums of money for a 30 second TV advertising spot especially during feature event such as The Superbowl. Research has shown that customers are much more responsive in Social Media formats then they are in traditional advertising.
It is not just big time corporations jumping in on this new means of advertising. Even your local paper and media outlets are moving to the Social Media Marketing platforms to remain in contact and engaged with their audiences. If big and small business is moving to this type of advertising strategy, does it not make sense for you the home based business owner, to get your piece of this massive pie.
There are specific strategies the home based business owner can use to maximize Social Media Marketing to specifically target consumers within their market niche. As network marketers who have a message of prosperity, abundance and wealth freedom to share, you will target people who may be struggling, looking for another opportunity to join or just looking for additional marketing information.
The key to maximizing your efforts within the social media platforms is knowing how to effectively communicate with your friends, prospects and customers. Spamming people with your opportunity message is the fastest way of being tuned out and dropped from every ones friends list (Sound familiar to the traditional method?) There is a methodology to use to communicate, provide value and become known as the leader you are within the industry.
You will want to now discover these specific strategies to grow and maximize your network marketing business with some of the top leaders in Network Marketing industry.
2010 is shaping up to be an exciting year for growth and expansion in the social media marketing environment. This is an excellent opportunity for you to use the trainings you find in the 7 Figure Networker to strategically use Social Media Marketing platforms to build awareness, relationships and the brand that is your company…your company being YOU. The 7 Figure Networker offers social media tools for marketing that can assist you in growing your following rather quickly.
Remember you, as an entrepreneur involved in the Home Based Business of Network Marketing, want to be in front of where the traffic is. Provide your following value and highly informative content they can use in their everyday business you will then become an asset to them. Your effectiveness of social media marketing depends on how well you implement these strategies.
You can find these Social Media strategies as well as many other valuable tools to create explosive growth in your MLM business for 2010. by checking out the 7 Figure Networker. Take it for a test drive for 7 days so you can see how powerful this system truly is.
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